Positive Business title to launch in Manchester

The Samuel James Group have launched a sister paper to it's title Business Lancashire.

The new publication, 'Business Manchester', is set to help businesses of all sizes spread good news and business stories from across the city with hopes of connecting Greater Manchester's business landscape. 

Initially, the title will have a 10,000 print run and will be distributed via key locations including Manchester Central, Manchester Airport, Hotels, Supermarkets and the city's commercial business hub; Spinningfields.

Business Manchester will include valuable insights from business leaders from across Greater Manchester, as well as feature product launches and dedicated sections for property, motoring and business support.

Explaining the rationale behind the launch, group director Sam Whithear said: "After several discussions and requests about a producing a business newspaper for GM, we did our research and found that the opportunity to serve the business community with a good news focused business paper was there... Our aim is to help businesses of all sizes spread their good news business stories, both online and print!"

 

Afternoon your Majesty!

Last month Her Majesty the Queen and the Duchess of Sussex visited Chester to officially open Storyhouse, Chester's multi-million pound arts hub, a year on since first opening it's doors. This was their first official Royal visit together and attracted huge crowds and publicity for Chester.

KMS Media were delighted to receive exclusive VIP invitations to partake in this fantastic day! 

The programme for the visit was superbly choreographed by Storyhouse to use the whole building and to showcase the work that they do with young people and community groups, as well as the professional theatre company.

Karen and Millie were also requested to stand and observe the minutes silence alongside the Queen and Duchess in remembrance of the Grenfell Tower fire.

Facebook goes offline: Social media leader launches magazine

Facebook has taken a side step away from it's digital platforms to launch a new, print magazine.

Described as a "quarterly magazine for business leaders", 'Grow' aims to deliver engaging content to busy business-types who don't have the time for long reads at work. As part of the strategy, the magazine will be distributed in selected airport and train business lounges to ensure distribution and readership by the most relevant audiences.

The 'Grow program' is focused around a revenue-free model and Facebook has commented that the magazine will not run ads. All content available in print will also be mirrored online via the Grow Facebook page and industry blog.

Facebook's Northern European marketing team, the force behind Grow, commented that: "a new digital home for Grow is in the pipeline" and the team are also looking to distribute content via other digital platforms such as Instagram and Linkedin.

To date, Grow has run a number of stories including Paris' transformation into a startup hub and an interview with H&M's Oscar Olsson.

PR stunt or permanent publication? Watch this space..

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Trinity Mirror has rebranded as 'Reach'

Trinity Mirror has now rebranded as Reach after the acquisition of the Express and Star titles. 

The Trinity Mirror name has now been scrapped in favour of the new branding which Simon Fox, Chief Executive, says will encapsulate the reach that the titles have with their readers via both print and digital mediums. 

Commenting on the name change, Trinity Mirror said that it had: "evolved significantly" since it was formed in September 1999 following the merger of Trinity and Mirror Group therefore the current name "no longer accurately reflects the company".

Reach now owns more than 100 titles, "Our reach extends across multiple platforms in both print and digital and across the cities and communities that we serve," Fox said.

 

Ocean Outdoor Unveils Manchester's New Premium DOOH Duo

Ocean Outdoor Unveils Manchester's New Premium DOOH Duo

Set to dominate the advertising skyline on the approach into Manchester City Centre, Ocean Outdoor have unveiled two new digital out of home screens. The ‘Two Towers’ are in a key location for targeting both residents and commuters along Mancunian way and with an estimated reach of over 3.6 million, the screens are an exciting addition to the growing DOOH presence across the North West.