Set to dominate the advertising skyline on the approach into Manchester City Centre, Ocean Outdoor have unveiled two new, digital out of home screens. The 'Two Towers' are in a key location for targeting both residents and commuters along Mancunian Way and with an estimated reach of over 3.6 million, the screens are an exciting addition to the growing DOOH presence across the North West.
Ocean's Director of Contracts, Joe Arshed explains that the new sites are great for advertisers looking to capture a key ABC1 audience; especially on match days: "The two towers promises an audience of high spending drivers with a penchant for fashion, luxury goods - and football. Seventy-one percent of drivers on Mancunian Way register as ABC1s aged 34 and over. Imagine serving content to them on a Manchester Derby Day when the carriageways are at a standstill, pre and post-match."
If you're interested in how the towers can be included in your advertising, get in touch with Millie.: email@example.com.